The Museum of Russian Art Launches Newly Redesigned and Expanded Website

MINNEAPOLIS (July 29, 2011) – The entirely redesigned http://tmora.org/ is now live.  Over the past six months, the site has been transformed from a relatively static space into a content-rich, interactive destination that fosters ongoing engagement with TMORA’s exhibitions and related resources.  The new, expanded web platform provides access to TMORA’s original educational materials to a broad audience interested in learning more about Russian art, culture and history.  This project was made possible by a grant from the U.S. Institute of Museum and Library Services (IMLS).

Along with an entirely new look, the site’s centerpieces are greatly extended content on past TMORA exhibitions as well as interactive virtual exhibitions featuring diverse media: photography, icons, textiles, stamps, and porcelain.  Minneapolis design firm Sandbox Studios—new media specialists for museums and educational institutions—worked with Museum staff to create the new tmora.org.

One hundred fifty survey participants drawn from the Museum’s membership and the general public tested prototypes of the redesigned site.  Their feedback and suggestions helped make the Museum’s new web portal more user-friendly and engaging.  Online event registration, a curator’s blog, and historical photographs of the Museum building are among the additional new elements of the site.  The site’s new platform will allow museum staff to update and edit site content with much greater ease than was previously the case.

“The new tmora.org offers a vibrant virtual museum experience that can continually grow, evolve, and serve both the Museum’s existing community and new online audiences of researchers and casually interested parties alike,” said TMORA President and Director Brad Shinkle.

About the Institute of Museum and Library Services

The Institute of Museum and Library Services is the primary source of federal support for the nation’s 123,000 libraries and 17,500 museums. The Institute’s mission is to create strong libraries and museums that connect people to information and ideas. The Institute works at the national level and in coordination with state and local organizations to sustain heritage, culture, and knowledge; enhance learning and innovation; and support professional development. To learn more about the Institute, please visit www.imls.gov.

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